Tuesday, 29 March 2011

Facebook: it's not just for procrastination

I have a definite love/hate relationship with Facebook. Sometimes, I think I just love to hate it. I must admit though, it has become a big part of my life with many social events being orchestrated via the wonders of the event application and even more so for the simple fact that I can just keep up to date with all my lovely (real!) friends around the country and even more importantly, around the world. 

So then, who is the average user of this wondrous website? Well, demographically speaking it turns out that I am just one Facebooking year away from being in the largest female user demographic according to statistics released by Ken Burbary on his Web Business blog.  


What does this mean for businesses though? An opportunity to reach out to their target market or the potential to destroy brand image? Questions such as these have been explored on toprankblog.com  - 



In my opinion the adverts that crop up on this site and other related sites do not persuade me enough to make me click on them but with that being said, I could probably reel off a few brand names that I have seen without realising on Facebook without even having to think about it. Curious!

Image credit: The Guardian

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